US Market Entry

US market entry strategy for international founders.

A strong product at home is a starting point, not a US launch plan. High Voltage GP helps founders of every nationality choose the right channels, adapt their offer and build the operations to sell in the United States.

Who this is for

Built for founders crossing into the US, from anywhere.

International founders entering the US

You have a proven product at home and want the US market without burning a year on trial and error. We map the channel, compliance, and advertising plan before you spend.

Brick-and-mortar owners going online

Your store works locally. We help you take the same products to Amazon and your own online store, with pricing and fulfillment that actually hold up at scale.

Chinese cross-border sellers

Bilingual team, WeChat communication, and reports in English and Chinese. We already work with China-based brands selling on Amazon US.

US market entry consulting

Validate the opportunity before you fund the rollout.

Entering the US market means more than translating your website. Buyers may compare different competitors, expect different delivery options and respond to different product claims. We connect the commercial strategy to the catalog, inventory and customer experience needed to support it.

Demand and competitive positioning

Identify the US buyer, review competing products and prices, and decide which products have a credible reason to win. Start with a focused assortment instead of moving your entire catalog at once.

Channel selection and localization

Compare Amazon, a Shopify store and retail distribution against your category and resources. Adapt product pages, measurements, imagery and customer support expectations for US shoppers.

Landed costs and launch economics

Build a product-level view of freight, duties, marketplace fees, storage, fulfillment, returns and acquisition costs. Use contribution margin, not revenue alone, to judge whether a launch can support growth.

Operations and readiness

Map inventory ownership, fulfillment, returns and reporting. Flag labeling, import and tax questions for qualified specialists so commercial decisions do not outrun operational readiness.

How it works

Three steps. No year-long retainers before you see a plan.

01

Audit

Fixed-scope $1,500 audit. Profit model, channel plan, and a 90-day action list in 10 business days.

02

Launch

We execute the plan with you: listings, advertising, account setup, and localization done right the first time.

03

Scale

Once the foundation holds, we grow what works and cut what does not. Simple reporting, no jargon.

WeChat and bilingual support

Prefer Chinese? Talk to us on WeChat.

Chinese-speaking founders can reach us directly on WeChat, read our Chinese services page, and get audit reports in both languages.

QR code coming soon. Use the form below and we will add you on WeChat.

Common questions

What is a US market entry strategy?

It is a practical plan for reaching US customers profitably. It defines your target buyer, first sales channel, localized offer, pricing, fulfillment approach and launch priorities before you commit to a wider rollout.

Should we launch on Amazon, Shopify or through retail partners?

The right starting point depends on product demand, margins and how customers buy your category. Amazon can help reach shoppers already searching for products. Shopify gives you more control over the customer experience but requires a plan to attract visitors. Retail partners add distribution opportunities with their own terms and operational requirements.

How much does entering the US market cost?

There is no single launch budget. Model landed product costs, channel fees, shipping, returns, content, advertising and working capital. We help separate essential launch work from later investments so you can evaluate a focused pilot before expanding.

Do I need a US company to sell in the US?

Requirements depend on your business, sales channel and product category. We identify operational questions for your launch plan. A qualified legal or tax adviser should confirm entity, tax and import obligations before you commit.

I run a brick-and-mortar business. Can you help me move online?

Yes. We help retail owners pick the right first channel, whether that is Amazon, a Shopify store, or both, and build a realistic 90-day launch plan instead of trying everything at once.

Do you support Chinese-speaking founders?

Yes. We offer bilingual support and WeChat communication. Chinese-language pages are available, and audit reports can be delivered in both English and Chinese.

What does the fixed-scope audit include?

A SKU-level profit model, channel and advertising analysis, listing and localization review, account health check, and a 90-day priority action plan, delivered in 10 business days.

Fixed-scope audit

Start with a clear plan, not a retainer.

  • SKU-level profit model with all fees and advertising
  • Channel plan: Amazon, your own store, or both
  • Listing and localization review for US buyers
  • Account health and brand protection check
  • 90-day priority action plan, in English and Chinese
  • 60-minute walkthrough call, Chinese available

If you sign on for ongoing work within 30 days, the audit fee credits toward your first month.

Book the audit

$1,500